The online betting industry is one of the success stories of the 21st century. Whilst other industries have struggled through difficult economic times, the online bookmakers have continued to grow, illustrating the strength of many of the top brands.

Owing to this incredible growth, the online betting market is hugely competitive these days. More and more companies are setting up online betting sites and of course they need to attract new punters to bet with them. This is great news for the intelligent punter, because there are a multitude of special offers now available. Typically, these offers are a reward for opening a new online betting account, and normally they are in the form of a free bet.

In this article I am going to look in particular detail at the free bet offered by William Hill.

William Hill is one of the largest UK bookmaking companies; as well as a large number of high street betting shops around the UK it also has one of the top ranked online betting sites. It is a brand name that has built consumer confidence over a long period, and this is why it continues to serve a huge loyal customer base.

The free bet in question is for use on their main House of pokies  online betting site. It is only applicable to new customers, so the first thing to do is ensure you do not already have an account registered with them. The restrictions normally dictate that there is a maximum of one free bet (and account) per household.

When you are ready to sign up and accept your free bet, remember to check you are qualifying for the latest offer. These often change so it is important to ensure you get the best offer available. Further detail on how to do this follows below.

At the time of writing, the William Hill promotion is a match of £25. This means you will receive a £25 free bet once you have staked £25 of your own money on a bet.

There are a number of great features about the William Hill site, but a particular favourite with their customers is the “Most popular 5 bets” accumulator. This is an automatic accumulator bet which takes the 5 most popular bets being placed at the time by other customers, and combines them into a single accumulator bet for you. As you will find, it is generally a sports accumulator, as sports betting generally proves to most popular part of the William Hill site. It is a quick bet that can be placed with a few clicks of the mouse. It is perhaps a good way to try your luck with the money from your free bet.

In addition to the sports betting side of their website, you will also note that William Hill run casino, bingo and gaming sections. These are elegantly designed and enjoyable to play in, perfect for a flutter if you are feeling lucky.